Linkedin – AI for human centric thought leadership and sales
February 19 @ 9:00 am - 10:30 am
£10
Build credibility, consistency, and confidence on LinkedIn with the help of AI
LinkedIn is one of the most powerful platforms for building trust, visibility, and opportunity, yet many business owners struggle to use it consistently or confidently. This 90-minute Lab is designed to show how AI can support you to show up on LinkedIn in a way that feels natural, relevant, and aligned with your business.
We have created this session specifically for businesses who want to build authority without feeling salesy, performative, or overwhelmed by content expectations.
What this Lab covers
In this practical, hands-on session, I’ll explore:
- What actually drives visibility and trust on LinkedIn today
- How AI can help clarify your message and value proposition
- Using AI to generate post ideas that reflect your experience and expertise
- Improving consistency without spending hours on content
- Simple ways AI can support comments, replies, and engagement
I’ll share examples that work across sectors, from professional services and consultants to product-led and service-based businesses.
What you’ll do
You’ll work on your own LinkedIn presence during the session.
By the end of the Lab, you’ll have:
- A clearer idea of what to post and why
- At least one LinkedIn post drafted and ready to share
- A simple, repeatable approach you can use again
Who this is for
This Lab is ideal if you:
- Know LinkedIn matters but struggle to show up consistently
- Feel unsure what to say or how to say it
- Want to build authority without “playing the algorithm”
No AI or LinkedIn expertise is required.
Who is facilitating the session?
Julie Creffield is the Innovation Director at Broxbourne Enterprise Centres, where she supports over 70 businesses across a wide range of sectors to explore new ways of working, growing, and innovating. With over 30 years’ experience in change, transformation, and business support, she brings a practical, human-first approach to emerging technology.
Julie is an AI enthusiast with a strong focus on real-world application. Rather than hype or theory, she helps founders and teams understand how AI can support everyday tasks, improve productivity, and unlock new opportunities without requiring technical expertise. Her work centres on making innovation accessible, inclusive, and useful.
Known for her hands-on style, Julie designs workshops and Labs that encourage experimentation, curiosity, and confidence. She believes the real power of AI lies not in the tools themselves, but in how people use them to solve meaningful problems and create better ways of working.